Beats, Rhymes and Alcohol Invades SXSW (March 16, 2012)

ESPADA TEQUILLA (PREMIUM TEQUILLA), THE PRODUCERS SWAP MEET (#1 PRODUCER’S BRANDING PLATFORM since 2002) and Inner Loop’s THE BEATDOWN (#1 PRODUCER SHOWCASE on the east coast since 2007) invades SXSW. These three BIG brands, which together have formed to bring you past events like CHOP IT UP and THE KING OF THEBELTWAY, are headed to Austin, Texas for a HUGE event called BEATS, RHYMES and ALCOHOL that will be unlike any other during the SXSW festivities. It all goes down FRIDAY,MARCH16, 2012 in Austin, Texas. This event will combine the efforts of several companies and organizations to give music connoisseurs a platform to compete and showcase their music talent in front of the music industry, friends and fans.

The free event will have three segments: The Producers Swap Meet (Beat Battle), The Beatdown (Established Producers Showcase) and The Red Cup Party Hosted by Playboy Tre and Sean Falyon (Great Performances and Free Alcohol). Each segment will be combined for one HUGE party starting at 1pm ending at 7pm. These combined segments will give attendees the opportunity to network and showcase their talent through an interactive platform, thereby increasing the exposure of the fans, producers and industry people with each other and their brands.

Producers Swap Meet Judges (1-2:30)
Hosted by Knox
Focus (Grammy Award Winning)
Steve Raze (AllHipHop.com)
J-Hatch (Istandardproducers.com)
M-16 (Duffle Bag Boy & I Do)

THE BEATDOWN (2:30-3:30)
Hosted by Knox, J-Scrilla & Wais P
Focus
Apollo Brown
Oddisee

Sean Falyon & Playboy Tre Red Cup Party (3:30-5:30)
Brought To You By ESPADA TEQUILLA & Featuring Free Tequilla & Free Beer
Curtis Williams
Maffew Ragazino
Stanza
Lyriciss
Big Rec
Grip Plyaz
Tuki Carter
El Prez
Big Floaty
Rockwell Knuckles
Sonny Bonoho

FEATURED PERFORMANCES (5:30-7)
Cardiact & Pooh Bear With DJ Big Kap
Kool Klux Klan
Dante
Marq Spekt
And More


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